Sunday, October 28, 2007

Article Writing for the Good of Your Business.

By John Lynch
http://www.how2makemoneyonline.org/

Breaking into a newspaper can be a difficult prospect. Every day, reporters and editors are pitched from a broad range of sources for ideas that range widely from the extremely newsworthy to the ridiculous. With all of this competition for what it a very limited amount of space, the chances of getting your story before the subscribers eyes can be slim. To circumvent this problem, you can concentrate on a certain type of story. A story that speaks to a certain audience but isn’t necessarily timely. This type of story is called a feature and it can be the greatest thing that ever happened to your business.

A feature is designed to be a fully developed, in depth look at a certain topic that doesn’t need to correspond to the big news of the day. Under ideal circumstances, the story could be published today, tomorrow, or a year from now with the same effect. Unlike a press release, which gives the outlines of a happening that invites a reporter to dig under the surface to find the story, a feature is to be used just as it was sent in. Of course, after acceptance a newspaper has the right to edit it to fit the space available or leave out the content seen as superfluous.

The topics for a feature range as broadly as those for any other type of story. Health and home improvement are particularly good topics for a feature because they are subjects people are interested in on an ongoing basis. If your business lends itself to one of these topics, or to the topics of travel or technology, it would lend itself just as well to a feature story. These stories also have the advantage of being used in supplementary portions of a newspaper, such as the lifestyle section or one of the special Sunday sections. If you can get your feature in to one of these, it would be twice the bargain, as it has been shown that people have more time to pursue the paper on a leisurely Sunday than any other day of the week, meaning more eyes on your story and more time to digest the content.

In order to make your feature something a newspaper will want to publish, here are a few secrets of the trade to help you better sell your content. For one, you’ll want to have an attention grabbing headline. Lacking this, the editor will create one of their own design, but will they have as much personal interest in getting people to read the story as you have? Likely not. The headline may in fact be the most important aspect of your story. Ask yourself some questions about the article, and find a headline that answers these questions in a way that summarizes the meat of the article. If you can make it clever and witty, so much the better. But don’t try to get too cute. No one likes that. Finally, the content itself should be written in a style similar to the other articles in the paper. Review an issue or two and create your article with those templates in mind.

Good Luck and Stay the Course!

About the Author:
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John Lynch is owner of How2MakeMoneyOnline.org and writes on a variety of subjects. To learn more about this topic John recommends you visit: http://www.how2makemoneyonline.org/articles/

Friday, October 26, 2007

Creating a Home Business Selling Items on Online Auction Sites

By John Lynch
http://www.how2makemoneyonline.org/

If you enjoy sales and want to work from home selling items you make yourself or items made by others, posting items for sale on online auction sites can be an exciting home business that you can make a steady profit from. Online auction sites have become more popular over the years as people have become savvy about how they want to spend their money. On these sites, visitors can browse through hundreds of categories and subcategories looking for items of interest. Once people find the items they want, they may be able to buy them directly from the seller, or they can bid on the item. Whoever has the highest bid wins the item.

Becoming a seller on these sites is very easy. If you have a home computer, valid email address, and accurate payment information, then you can create an online store and sell products. Since there are so many items listed on these sites you have the option of selling one kind of item, or you can sell many different types of items to appeal to a larger audience. You will also be able to sell directly to buyers or you can open items up for bid. Many online sellers create mini-stores where visitors can browse and purchase items direct.

Another aspect of this home business is that you are responsible for marketing your products on the site with pictures, descriptions, and answering customer questions. You will also be responsible for shipping the item safely to the buyer. You can add these costs into the price of your items or ask for a flat fee. Many online auction sites offer buyer different options when it comes to shipping, so you can increase your prices based on the site's options.

Building a solid reputation is important when running an online store. Customers will be able to leave feedback, both negative and positive, that other customers will read before purchasing an item from you. Always try to resolve any complaints quickly so that you can retain a positive reputation. Your reputation can deteriorate very quickly by letting complaints go unresolved.

If you enjoy running your own business, but don't want the hassle of paying rent to open a store, hire employees, and deal with suppliers, an online auction store is a great alternative. You can shop for items in stores, yard sales, and estate sales, and then sell them to your customers. Knowing how to price these items is important because people going to these sites are looking for a bargain and if you charge too much, they will find another seller. This home business is a wonderful enterprise for those with or without a family. If you have a family, they can help by packing items and taking orders.

Probably the most popular online auction site is EBay.Many people are making a fortune selling products and services on this site. You can sell you own products, or you can sell someone else’s and earn a commission. Either way you can make a lucrative career with online auctions.

Good Luck and Stay the Course!

About the Author:
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John Lynch is owner of How2MakeMoneyOnline.org and writes on a variety of subjects. To learn more about this topic John recommends you visit: http://www.how2makemoneyonline.org/articles/

Tuesday, October 23, 2007

A Look at the Business of Kids

By John Lynch
http://www.How2MakeMoneyOnline.org

There are few areas of modern business growing as rapidly and successfully as that of franchising. It is a great way for young entrepreneurs to get their foot into the business world. Take an existing brand, expand it, put your own spin on the best of the ideas, and work a business model that has been proven to be successful. Among the franchising opportunities in America today, few of them are as popular and youthful as that of the kid’s market. Toy stores and other franchises geared toward the younger set are quickly becoming one of the top franchise markets of today’s world. Perhaps it is because young businessmen are not so far removed being kids themselves that they can remember what children of all ages like to play with and what is likely to appeal to that set. Whatever the reason, the fact cannot be denied that the kid’s market is to be taken seriously by the wise businessman.

What makes the kid’s market so valuable in today’s business world is the fact that today, more than ever, kids are in control of their parents income. This was not true fifteen or twenty years ago. Americans spend more than 100 billion dollars a year for their children’s necessities, not to mention their entertainment. With this kind of money in the economy up for grabs, it’s no wonder the kids’ market is thriving. That number, according to many industry analysts, is only going to grow in the coming years, far ahead of the rate of inflation.

One of the reasons for this rapid growth in the industry could be the disappearance of the traditional one-working-parent family system. While this is decried by some family experts, the fact remains that many families are now home to two working parents, trying to juggle a career and children rather than doing one or the other. This leads to two things: more expendable income and less time with the children. This means children must fend for themselves when it comes to their entertainment many times, and this of course leads to greater amounts of spending in that area.

In addition to entertainment items, what cannot be ignored are the huge opportunities in the world of providing day care and extra-curricular activities for these young children. Combined with the need for necessities, it has created a wide open world of franchise possibilities. The market cannot be ignored by anyone wishing to enter an industry with unlimited growth potential. If you are someone who wants to go into business for yourself but aren’t sure what market to focus on, you could do worse than build something around the kids market. It’s not going anywhere, and it could provide you and your family with a wonderful income for years to come.

There are many affiliate programs you can join that sell products and services that kids (and their parents) will absolutely gobble up. Just do a Google search on the phrase “Kids Affiliate Programs” and you will find a huge array of kid’s products you can sell as an affiliate and make some serious cash.

Good Luck and Stay The Course!

About the Author:
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John Lynch is owner of How2MakeMoneyOnline.org and writes on a variety of subjects. To learn more about this topic John recommends you visit: http://www.how2makemoneyonline.org/articles/

Monday, October 22, 2007

Setting Financial Systems For Your Business

By John Lynch
http://www.How2MakeMoneyOnline.org

One of the most common reasons why home businesses fail is that these businesses do not really have good financial systems. A lot of small business owners do not really keep good records of their revenue and expenses that they find it hard to determine whether their business is earning enough or not. If you are one of those business owners who have not been keeping good financial records, now is the best time for you to establish good financial systems for your company. Always remember that good financial systems will not only help your business grow, it will also keep you out of trouble when it is time to file for your income tax returns.

If you have an accountant, call him/her and explain that you are just starting your own home business. You will be surprised of all the tax deductions you are able to claim( heat, electricity, phone, rent, etc). Your accountant will advise you to keep financial records for your business.

Setting Up Your Financial Records:

You do not really have to be an accountant or a professional bookkeeper to be able to keep records of your financial transactions. To set up your financial records manually, all you need is a worksheet where you can record all your earnings and your expenses. To keep everything simple, just use a two column worksheet where you can record all your earnings in one column and your expenses in the other. Record your financial transactions at the end of each day so that you will not miss out something. Keep all your bills and receipts on file so that your accountant will be able to easily review your transactions later on for purposes of filing your income tax returns.

Another way to keep records of your financial transactions is the use of those accounting software being sold in the market today. The good thing about using accounting software is that you do not have to keep a lot of papers in your office and you do not have to bother writing things down a number of times in your worksheets. Just load the program into your computer and you can already use it by following the menu. With the use of good accounting software, all you need to do is to enter your financial transactions for the day and the software will do the rest of the work.

Most of this accounting software will also give you complete financial statements after you uploaded all the necessary information so you get to save a lot of time and efforts in computing your earnings. What is more interesting about this computer software is that some of these can also help you project your future income and calculate your estimated internal rate of returns.

How Much Will the Accounting Software Cost You?

The price of the accounting software will depend on the complexity of the program that you need. Simple programs do not really cost so much so you need not worry about the cost. Besides, you can always put the cost of accounting software as part of your business expenses. Get organized early in the game and avoid the pitfalls that may come later.

Good luck and stay the course!

About the Author:
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John Lynch is owner of How2MakeMoneyOnline.org and writes on a variety of subjects. To learn more about this topic John recommends you visit: http://www.how2makemoneyonline.org/articles/

Friday, October 19, 2007

Put Your Talents To Work For You

By John Lynch
http://www.How2MakeMoneyOnline.org

For many different reasons people find themselves out of work, whether by layoff, termination or retirement. Looking for another job in a tight job market can be an exercise in futility and many times, you may just want a part-time job to help fill in the gaps of time. Why not take what you learned over the years and offer your services as a freelancer?

Whether it is writing, designing or consulting, there is a growing base of companies that need help, but cannot afford to hire a full-time person. They also may not need full-time help and can use an extra hand, or mind, during seasonal explosions in business. Retired executives are in demand as management consultants to help fledgling businesses learn from professionals who have been there and done that.

If you give it enough thought, there will be hidden talents that you used in your previous jobs that can be beneficial to another company, even if on a limited basis. This can be especially helpful for someone who recently retired and may just want a reason to get out of house. Or, if it’s raining and they can’t play golf.

Previous retail managers, for example may be able to help with store sets or with inventory control. Depending on their strengths in their previous work history, they can put those strengths as a consultant to new retailers. Small operations tend to shoot from the hip when looking at their product mix and an experienced operations or merchandising manager can offer them help to improve per-visit sales by their customers. Not everyone who owns or operates a retail outlet, or even an internet store, has the marketing savvy needed to increase customer sales.

Getting customers into the store can be another possibility for a former ad executive, or even someone who work in the advertising department of the local newspaper. If you have experience designing prints ads, many companies may be able to use your experience on a contact basis. When they a new ad, you can put it together for them, get paid for your work and move on to the next contract customer.

In the age of the internet, freelance writers are always in demand to produce crisp, clean copy for web sites and sales letters for online retailers. Persons with a graphics background may be able to pick up a little extra work designing web sites, and even more if they understand the language to get them on the internet.

Everyone develops experience of some sort when they work and taking stock of your experience asset can be a plus in finding work, or even starting your own home-based business.

About the Author:
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John Lynch is owner of How2MakeMoneyOnline.org and writes on a variety of subjects. To learn more about this topic John recommends you visit: http://www.how2makemoneyonline.org/articles/

Finding Your Work from Home Niche

By John Lynch
http://www.how2makemoneyonline.org/

By show of hands, who wants to go to work day in, day out for an unappreciative boss, be stuck in traffic about two hours per day, and miss many of your children’s milestones? Nobody! There is hardly anyone currently employed who does not daydream of working from home, being their own boss, forgetting about the commute, and being available to family and friends whenever possible. For quite a few, this dream translates into a reality when they start their own home business, but some have a hard time getting started; in particular, they have a tough time deciding just what to do for a work from home business.

While finding your work from home niche is not necessarily hard, it is also not as simple as it may sound. To help you along in this process, here are some things to consider when getting ready to earnestly find something to do as a home business:

What are you capable of doing that perhaps someone else does not wish to do or is not able to do? For example, changing your car’s oil and rotating its tires are things that take a special ability, but even those who have it do not always want to do it and therefore will gladly pay someone else to take these messy tasks off their hands. Maybe you have a knack for getting that television hooked up or a computer repaired after a virus attack? Are you great with kids and have them eating out of your hand at your church’s daycare? Do you have a keen eye for bargains and can ferret out deals and steals when even the hardiest shoppers are unable to save anything? All these skills take a knack that you can turn into a home business.

If a special skill does not come to mind readily, why not capitalize on a special talent you may have? Are you a fine artist and can paint portraits of dogs that are so lifelike that friends and family are always asking you for another likeness of Fluffy or Rover? Are you a great cook? Does your garden look like an oasis in a sea of gardens with dried grass and wilting flowers? Can you explain even the most complex algebraic equations to your children in such a way that they actually understand them? Perhaps you play and instrument and would not mind teaching others to do so as well. If so, you have a talent that is quite marketable!

Last but not least, if you have neither special skill nor confirmed talent, you do not need to give up! The odds are good that you will be able to base a business on doing those things everyone knows how to do but in some cases simply does not wish to deal with. For example, if you know how to put a party together, you could be a party planner specializing in children’s birthdays. Conversely, if you do not mind climbing on ladders, then window washer could be your stick. Own gardening equipment? Why not use it to cut other people’s lawns and hedges and become a gardener?

About the Author:
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John Lynch is owner of How2MakeMoneyOnline.org and writes on a variety of subjects. To learn more about this topic John recommends you visit =>

http://www.how2makemoneyonline.org/

Thursday, October 18, 2007

My Picture


Is A Home Business Right For You?

By John Lynch
http://www.How2MakeMoneyOnline.org

When it comes to being self employed and running your own home based business, the fact is that you will work longer hours than you ever did for your employer. However, the main difference is that those who are self employed are being paid for work they really love to do. Every day more and more people decide to start their own home based business, allowing them to take control of their lives and income. Although an even greater number of people who want to own their own business doesn’t think it is for them. Often these people don’t have the drive and determination that it takes to move from employee to employer.

When people do go into self employment they will set a variety of goals for themselves, each person will select different goals based on their expectations and desires. The goal you set for your business will be a strong influencing factor into every business decision you make along the way. Everything including the structure, legal form, marketing strategy, aggressiveness and even your products and services.

One of the main reasons why many choose self employment is for economic goals. Some want to increase their income and while there are risks associated with self employment the pay out is often worth it. Others use self employment as a means to replace earnings if they lose their job from downsizing. Yet others choose self employment to augment family income when situations change in their households.

Another goal for many self employed individuals is retirement. Starting your own business can be an excellent way to provide a nice nest egg before you retire. Many feel that if they are in charge of their own income then they can do a better job of ensuring their future and making sure they have the right money for their retirement. Some today even choose to prolong their career in order to start their own businesses.

Others will choose self employment for personal goals. While these people are thankful for the income that their business provides they are really driven by their own personal agenda and put more value in doing things by themselves. This allows people to have freedom in making their own decisions and not having to be subject to a bureaucracy. Often times people will turn to self employment when they feel that their employers are not properly valuing their ideas and that they can start doing things their way with their own business. This allows them to make their living doing what they really want to do rather than working their whole life doing something they don’t want to do. Flexibility is often a big influencing factor for these individuals.

About the Author:
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John Lynch is owner of How2MakeMoneyOnline.org and writes on a variety of subjects. To learn more about this topic John recommends you visit: http://www.how2makemoneyonline.org/articles/

Wednesday, October 17, 2007

Hello World!

I've just launched my new blog! Stay tuned...

Best regards,

John Lynch
http://www.how2makemoneyonline.org/